Tag Archives: Whiskey News

Rebel Yell® Bourbon Releases 2017 Edition of Single Barrel

(St. Louis) May 4, 2017 – Rebel Yell® Kentucky Straight Bourbon Whiskey has released the 2017 edition of its highly sought-after Rebel Yell® Single Barrel, meticulously aged for a full 10 years and bottled at 100 proof, one barrel at a time. This hand-bottled wheated bourbon launched in 2016 in limited quantity, with 2,000 cases available nationwide. In 2017, Rebel Yell Single Barrel will once again be available nationwide in limited quantity – 2,000 cases.

An ultra-premium bourbon, Rebel Yell Single Barrel is robust in flavor with a mature finish and is hand-bottled for a uniquely rebellious experience. By bottling the bourbon barrel-by-barrel, each bottle will have a unique flavor profile – depending on how it aged, its location in the rick house and the flavor development within that particular barrel.  Each bottle, complete with a premium matte finish closure and natural wood cork, is sold in individual boxes.

“Rebel Yell Single Barrel was incredibly popular in its 2016 release and we are pleased to offer another 2,000 cases this year,” says Fletcher Buchman, brand manager at Luxco. “Due to the bottling and aging process, this bourbon offers a unique tasting experience that may vary from bottle to bottle – consumers really enjoyed this concept and the flavors that come with aging bourbon for 10 years.”

Top industry experts also recognize the bourbon’s excellence – Rebel Yell Single Barrel recently earned a double gold medal at the 2017 San Francisco World Spirits Competition. As with the 2016 release, the bourbon will be available in 750 ml bottles, bottled at 100 proof (50% ABV).

Rebel Yell Small Batch Rye

New in 2017, the brand will be offering a 1L option of Rebel Yell Small Batch Rye, in addition to its traditional 750ml bottle. This smooth and spicy rye is bottled at 90 proof (45% ABV) and offers a mildly woody flavor with a touch of sweetness.

Just like the original Rebel Yell Kentucky Straight Bourbon Whiskey, which also took home top honors with a double gold medal, Rebel Yell Small Batch Rye recently earned a double gold medal at the 2016 San Francisco World Spirits Competition. In addition, Rebel Yell Small Batch Rye recently won Masters Gold from the American Whiskey Masters. Both variants have earned many accolades in the past few years, which recognize the brand’s growth.

Rebel Yell Growth

The Rebel Yell brand has seen immense growth, outpacing the domestic whiskey category by 37%. The brand has seen more than 41% growth in the past year.*

“Consumers really gravitate to the wheated mash bill, smoother taste and sweeter finish,” says Buchman. “In the last four years the brand has also expanded its reach, and we have seen our sales grow by 316% since 2012**.”

For more information on Rebel Yell and its product lineup, visit www.rebelyellbourbon.com. Fans can sign up for the loyalty program at www.bandofrebels.com.

*Source: NABCA 9L rolling 12 months vs last year through June 2016  **DIVER YTD Shipments 2012, 2013, 2014, 2015

Southern Sour Ruby & Rye

  • 2 oz Rebel Yell Kentucky Straight Bourbon
  • 2 oz Rebel Yell Small Batch Rye
  • 1 oz simple syrup
  • 1.5 oz ruby red grapefruit juice
  • Shake and garnish with a habanero pepper slice
  • 0.25 oz raspberry puree
  • Shake over ice and garnish with a raspberry

For more information, please contact:

Pia Reinhold at preinhold@commongroundpr.com

Maggie Hallam at mhallam@commongroundpr.com

About Luxco

A leading producer, supplier, importer, and bottler of beverage alcohol products, Luxco’s mission is to meet the needs and exceed the expectations of consumers, associates and business partners. Founded in St. Louis in 1958, Luxco remains locally owned and operated by the Lux family. Currently, Luxco is constructing its first bourbon distillery – Lux Row Distillers – bringing the Lux family’s legacy to the heart of Bourbon Country in Bardstown, Kentucky. Lux Row Distillers will be home to many of the company’s bourbon brands, such as Rebel Yell, Blood Oath, David Nicholson, and Ezra Brooks. Luxco has also built a new distillery in the highlands of Jalisco, Mexico – Destiladora González Luxco – where the company’s 100 percent agave tequilas, El Mayor and Exotico, will be produced. Luxco’s innovative and high-quality brand portfolio also includes Everclear Grain Alcohol, Pearl Vodka, Saint Brendan’s Irish Cream, and other well-recognized brands. For more information about the company and its brands, visit www.luxco.com.

The Quiet Man Irish Whiskey Launching in U.S. in January 2016

(St. Louis) January 5, 2016 — Luxco is proud to introduce its first-ever Irish whiskey, The Quiet Man, set to launch two varieties in the U.S. this month. The handcrafted Quiet Man is produced through Luxco’s partnership with Niche Drinks in Derry, Ireland, and is the first Irish whiskey bottled in Derry in more than 100 years.

The Quiet Man brand was born when Ciaran Mulgrew, managing director and co-owner of Niche Drinks, and founder of The Quiet Man, decided to create a whiskey to honor his father, John Mulgrew.

“The Quiet Man is a completely unique combination of hand selected whiskies, finished in first-fill bourbon barrels, creating sweet and spicy notes,” Ciaran Mulgrew said. “In more than 50 years behind the bar, my father saw and heard it all, but like all good bartenders, John Mulgrew was true to the code and told no tales. He was ‘The Quiet Man,’ or as they say in the pubs of Ireland, ‘An Fear Ciuin.’”

Distilled in traditional Irish whiskey pot stills matured in oak barrels and recasked in first-fill bourbon casks, The Quiet Man will be available in two varieties: The Quiet Man Traditional Blended Irish Whiskey and The Quiet Man 8-Year Single Malt Irish Whiskey, both bottled at 80 proof and sold in 750ML bottles. The Traditional Blended Irish Whiskey is aged four years and has a high malt percentage, compared to most blends, offering a mellow and ultra-smooth finish. The Single Malt offers a smooth taste and floral notes for a premium experience.

“The difference between a good whiskey and a great whiskey lies not just in picking the best ingredients and having the most skilled distiller,” Mulgrew added. “It lies in selecting the finest barrels to let the whiskey mature in. Our unique process of finishing the aging in barrels that previously held bourbon but never whiskey allows The Quiet Man to soak up those wonderfully sweet yet spicy oak flavors, and the result is two great Irish whiskies.”

The Quiet Man is currently available in Germany, South Africa, Canada and Ireland, and was first bottled in June 2015. It will be available in the U.S. in January, through a joint venture between Luxco and Niche Drinks, whose partnership dates back to 1986.

Suggested retail price is $39.99 for the blended variety and $49.99 for the single malt variety.

For more information on The Quiet Man, please visit

 About Luxco

Luxco, Inc. is a leading producer, importer and marketer of beverage alcohol products. Our mission is to meet the needs and exceed the expectations of our consumers, associates and business partners. Founded in St. Louis in 1958, where it is headquartered, it is owned and operated by the Lux family. Its portfolio of brands include: Juarez Tequila & Triple Sec, Pearl Vodka, Everclear Grain Alcohol, Arrow Cordials, El Mayor Tequila, Ezra Brooks & Rebel Yell Bourbons, Lord Calvert Canadian Whisky, St. Brendan’s Irish Cream, Salvador’s Cocktails, Yago Sant’ gria and other well-recognized brands. For more information about the company, visit www.luxco.com.

About Niche Drinks

Since 1983, Niche Drinks has been producing Cream Liqueurs, Irish Coffee and Ready To Drink Cocktails of the highest quality for its retail partners in Ireland, the UK, the USA and Europe. Additionally, Niche, located in Derry, Ireland, provides its expertise to multinational drinks companies, creating brands for them to market and sell from Boston to Bangkok.

 

Whiskey Toast To 2015

As the year comes to an end, the guys of Whiskey On The Rails reflect back on some of the best and worst whiskey’s we tried during this year.   We celebrated some of the great moments and also got to talk about our sponsors.   In general, another great podcast where we got to talk about whiskey and enjoy some time among friends.    Enjoy the final podcast of 2015 from Whiskey On The Rails.  Train..  Train….

Well in this blog, we are going to talk about one of the best items from 2015, starting this podcast.  When Eric and Rob came together for this podcast, we put together a great mission statement.   We were going to talk whiskey, talk about the best ways to enjoy whiskey and do our best to help people find the best ways to enjoy whiskey.   That is a very strong mission statement in general but one we are proud to say we completed.

We met up with Hotel Tango (out of beautiful Indianapolis, IN) and right away, we loved their story.   We loved the passion that each of the gentleman had and more importantly we loved the spirits we got to taste.   They teased us with the whiskey before it was released and that little tease was enough for both of the hosts.  We were hooked..

Next we started talking with the Glencairn Whisky Glass Company out of Cincinnati, OH.   We found them because we wanted to find the best way to enjoy our whiskey and every search had us back at Glencairn.   Beautiful glasses that pull out a great smell and taste of your whiskeys but more importantly, they are awesome to enjoy your whiskey.   When we started our conversation with them, it took about 5 minutes to finalized and proof a design and within 24 hours, we were drinking out of those glasses.   Awesome product and even better customer service.

Finally, we had a huge dilemma when it came to enjoying our whiskey.  One of the hosts really enjoyed a cold whiskey but didn’t always want to get it watered down..   What are we going to do?   Wait for it to chill in the freezer?   Who has time for that?   Well after doing some searching we came across Whisky Stones out of Vermont.   One stop shop to ensuring your whiskey is ice cold without the water down taste.   These folks have been great to both of the hosts and our followers.   They have provided promotions to where our friends can get discounts on their products, which if you haven’t checked them out you should immediately.     Again, great customer service and they certainly know how to make a couple of guys feel special.

What we do want to say to everybody is Thank You.   Thank you for reading our blogs and listening to our podcasts in 2015.   We are proud of our product and we enjoy bringing people together for great solutions.    Cheers to 2016..  Cheers to great whiskeys..  Cheers To You!!!!

Sponsors Information:

Hotel Tango – http://hoteltangowhiskey.com/

Glencairn Whisky Glass – http://www.glencairnwhiskyglass.com/

Whiskey Stones –  http://whiskystones.com/

Crown Royal Northern Harvest Rye is the 2016 World Whisky of the Year

Thanks to our friends at Taylor Strategy, we are sharing some of their great news via this press release.    Click here to view their press release in full detail.

NORWALK, Conn., Nov. 19, 2015 /PRNewswire/ — Renowned whisky writer Jim Murray today announced Crown Royal Northern Harvest Rye as the 2016 World Whisky of the Year, marking the first time a Canadian Whisky has received the honor. The recognition comes at a time when both the Canadian and Rye whisky categories continue to gain popularity amongst whisky aficionados and consumers alike.

“Crown Royal Northern Harvest pops up out of nowhere and changes the game,” said Murray of the whisky, which he awarded a record-tying 97.5 out of 100 points. “It certainly puts the rye into Canadian Rye. To say this is a masterpiece is barely doing it justice.”

Crown Royal Northern Harvest Rye was first released in the U.S. in early 2015. The variant showcases the distinctly Canadian rye whiskey featured in the traditional Crown Royal Deluxe Blend that consumers have grown to love throughout the last 75-plus years. The latest variant to be introduced by Crown Royal, Northern Harvest Rye (90 proof, 45% ABV) is the brand’s first ever blended, 90% rye whisky and embodies a smooth and spicy flavor profile that can be mixed into traditional rye cocktails or enjoyed neat or on the rocks.

Click here to view their press release in full detail.